brand marketing requires constant maintenance and supervision

Of course, forging brand is not lip service, change a core advertising language, or take a few simple jewelry exhibition in Shenzhen. Brand advertising requires sustained investment to build the essence Silver Jewelry of the brand need to constantly learn from abroad to upgrade stores and build brand needs a keen and effective public relations planning, brand marketing requires constant maintenance and supervision, need to forge ahead to build the brand of product development and research ... too much, we need patience, a persist, but also a paranoid. I always believed that successful people are often paranoid. Were the case, the brand is all about.

Brand focus

Concentrate on what is meant? Concentration refers to the focus! Even the brand in various fields. In the above, I mentioned the need for several brand "persist," it should be said in the domestic jewelry industry, wholesale silver jewelry able to do more of these perfect little. However, some brands of ideas and methods have proved a great area to focus on the brand advantage.

Take Shandong century edge, apart from the perennial focus on the main media publicity, also independently developed a variety of new media, such as the "Qilu Evening News", offer the country's first "gold jewelry Edition", such as independent compose the domestic The first album of the large diamond, "Diamond. Nature's Miracle", an independent fashion magazine founded "fashion. century edge" and so on. Together with CCTV, Shandong, television, Focus Media, close co-operation around the evening, Sterling silver jewelry making the century edge in Shandong, the South Area, North and other places has a very high brand awareness and cultural atmosphere, temporarily that Others, like some other brands to play into the Shandong established a strong barrier.

Psychic, Jiangsu even good at public relations planning on putting in buy diamonds get from the "Suite + condom" to "cultural tour of diamonds in Belgium"; from the Berlin Film Festival sponsors, to the leaders presented the "Blue Fire Diamond" , psychic in the public relations plan has been adhering to the bold, innovative, Fashion silver jewelry and with the international approach, focusing on public relations planning makes psychic faded coat of Jiangsu local brands, increasingly strong international style.