hundreds of SP value-added services to its billing channels

For Huang Jie, this is a piece of the market will not give up easily, "Every year tens of millions of units shipped." Developed by Huang Jie team "middleware", a complete industrial chain of mobile presented: cottage manufacturer, cottage design middleware business is pre-installed channels, hundreds of SP value-added services to its billing channels, and CP (content provider), and Huang Jie's own R & D games, music,yahoo blog videos compared to other plug-ins provide a steady stream of mobile phone users consume content.

Huang Jie said the company pre-master's cottage on pre-installed channel can guarantee the level of nearly million units or more. The Sky network of channels pre-installed each year around 1,800 million units (according to prospectus).

But the competition is fierce. Huang Jie said that a "domestic mobile phone" may be pre-installed 5-6 middleware from different companies. In his experience, the annual output of 20 million units in the cottage scale producers even bad, which is equal Huang Jie million units to maintain their number of pre-installed, need to maintain hundreds of cottage manufacturer relationship.

"Flights (one-time solution to the design of the manufacturer or the cost of pre-installed) has become obsolete, now popular mobile phone users pay into the follow-up." Huang Jiexin heart full of that, "In this mode, mainly to see the tough targets Income figures put the past where they (the manufacturer or cottage design business) will not be a one-time charter, throw your phone to go inside the secondary menu. "Even worse, some manufacturers directly for the cottage Huang Jie's middleware in the mobile phone to reserve a keyboard "shortcut."

And Huang Jie forced companies such as cottage design manufacturer or user fees to open the background in order to "clear win-win situation," the bottom line to maintain cooperative relations with each other.

"Are doing the same thing"

However, in this industry, as many as hundreds of middleware platforms such as the Huang Jie snatch a cottage business phone interface, applications and content between the high homogeneity, as well as cottage and telephone number of mobile phone users to change the frequency and higher reality, baidu blog destined not to mention such a middleware, a user of any viscosity.

Huang Jie was not without consideration to this issue. The user how to do stick to the CP, SP, cottage manufacturers design business in this industry chain grasp more right? And, like Tencent QQ, telecom operators and other giants once openly enter the field, that nothing less than disaster for them. Tencent Q-Service is currently gaining momentum in this market.